Technographic Targeting
Last updated: April 22, 2026
Technographic Targeting
See the technology every tracked company runs — and when they installed or removed it. Build lists of accounts on a competitor's stack, find companies that just adopted a complementary tool, or segment your TAM by technology footprint.
Data strength at a glance
Rating scale: Strong — dense, fresh, validated. Solid — good coverage with known gaps. Partial — core fields only. Thin — custom work needed. None — not covered.
Industry | Overall rating | What it means here |
Technology / SaaS | Strong | Primary use case. |
Professional Services | Solid | Agencies targeting tech-specific clients. |
Financial Services | Solid | — |
Consumer Brands, CPG & Retail | Solid | Marketing tech stacks. |
Healthcare | Partial | — |
Manufacturing | Partial | — |
Core data — coverage, accuracy, recency
Values below are indicative ranges for mid-market+ accounts in developed markets. Ask your CRED account team for live coverage on your specific list, ICP or region.
Tech stack
Field | Coverage | Accuracy | Recency | Notes |
Installed technologies (list) | Solid | 75–85% | Weekly | — |
Technology category | Strong | 80–88% | Weekly | — |
First-seen install date | Solid | 80–88% | Weekly | — |
Last-seen date / active flag | Solid | 85%+ | Weekly | — |
Confidence / source reliability flag | Strong | — | Weekly | — |
Change detection
Field | Coverage | Accuracy | Recency | Notes |
Tech adoption (new install) | Solid | 85%+ | Weekly | DS diff detector |
Tech removal | Solid | 85%+ | Weekly | DS diff detector |
Stack-change trend | Solid | — | Monthly | DS model |
Signals we fire for this use case
Signal | How it's detected | Typical latency |
Target tech adopted | Data partnerships | Weekly |
Competitor tech removed | Data partnerships | Weekly |
Vendor consolidation detected | DS model | Monthly |
What this use case does not cover
On-prem / enterprise tech not visible to web scanners
Exact licence spend or seat count
Custom internal tooling
Related use cases
Prospecting & ICP fit
Custom scoring
TAM / market sizing
Have a specific question about whether CRED can answer this for your team? Contact your CRED account team for a tailored review of coverage against your list or ICP.